Previous Class Recordings
The Small Business Webinar Series: Reach Customers Online with Google
Click here to watch recorded Webinar | Click here for the presentation
This webinar provides an overview of using Google to market to potential customers. Presenter Corissa Saint Laurent, and Google Trainer will discuss creating a free Google My Business listing, Improving your website's visibility in Google's organic search results, and advertising your business on Google.
The Small Business Webinar Series: Finding Customers on Instagram
Click here to watch the recorded Webinar | Click here for the presentation
This webinar provides an overview of using Instagram to market to potantial customers. Amanda Read, Founder of Read Mobile Marketing, provides an overview of small business development topics and phone in type or chat questions or comments.
The Small Business Webinar Series: Finding Customers on Facebook
Click here to watch the recorded Webinar | Click here for the presentation
This webinar provides an overview of using Facebook to market to potential customers. Experts provide an overview of small business development topics and phone in or type/chat questions or comments.
The Small Business Webinar Series: Marketing Essentials- Getting Found Online
Click here to watch the recorded Webinar | Click here for the presentation
This webinar provides an overview of digital marketing best practices and strategies. Presenter Jenna Jones Design and experts provide an overview of small business development topics and phone in or type/chat questions or comments.
The Small Business Webinar Series: Savvy Questions to Ask an Accountant About the New Tax Law
Click here to watch the recorded Webinar | Click here for presentation | Click here for presentation notes
This webinar discusses how to prepare yourself for tax filing season by knowing more about the Tax Cuts and Jobs Act of 2017. Hear experts provide an overview of small business development topics and phone in or type/chat questions or comments.
The Small Business Webinar Series: Strategy Sells Businesses and Buys Them Too
Click here to watch the recorded Webinar | Click here for the presentation
This webinar discusses buying and selling an established business. We discussed the time it takes and the financial planning needed to successfully sell a business for top dollar. Buyers were also be guided on the types of questions to ask and documents to request on the other side of a business acquisition.
The Small Business Webinar Series: Crowdfunding Isn't Just Free Money
Click here to watch the recorded Webinar | Click here for the presentation
This webinar discusses the regulatory impacts of equity crowdfunding. How crowd funds are gathered, the amount of the investment, and the law determines what you can use the money on and the legal implications required.
The Small Business Webinar Series: Hire for Your Peak Season & Don't Lose Money Doing it
Click here to watch the recorded webinar | Click here for the presentation
This webinar features ratios to assist business owners or managers in justifying a new or seasonal hire and to ensure that the additional cost of a new employee will do more than break even with increases in sales volume. Performance metrics related to the new hire was also be addressed.
The Small Business Webinar Series: Five Critical Customer Service
Click here to watch the recorded webinar | Click here for the presentation
This webinar focuses on five critical skills that will almost guarantee a rewarding customer service or client interaction. Understand why these skills can make or break your service results. If you are a supervisor, use these skills as a checklist to ensure you are providing training, coaching, evaluation, and support for these skills throughout your organization.
The Small Business Webinar Series: Keys to Hiring the Right Employee
Click here to watch the recorded webinar | Click here for the presentation
This webinar discusses how company culture should be a factor in your employee search, the best questions to ask during interviews, best practices in the search process, and takeaways you can implement now.
The Small Business Webinar Series: Introduction to Government Contracting
Click here for the presentation
Does the Government buy what you sell? Learn how to find out and the initial steps for becoming a vendor for governmental contracting. This webinar discussed best practices in doing business with government entities, appropriate procedures when getting into the system, and winning contracts.
The Small Business Webinar Series: Food Manufacturing 101: Get Rich and Don't GO TO JAIL!
Click here to watch the recorded webinar | Click here for the presentation
This webinar discusses the most important rules, regulations, and best practices for food manufacturers to follow in order to be successful. You may not get rich and taking this class in no way guarantees you won't GO TO JAIL. At least that's what our presenter, Claude Smith says. Please note - this is very tongue in cheek. :)
The Small Business Webinar Series: Developing Your Story: A Foundation for Funding
Click here to watch the recorded webinar | Click here for the presentation
Your story is the foundation for your business and will be your pitch to generate funding. We explored ways to effectively use your story to fund a new business idea (via crowdfunding, perhaps?), develop networks that may lead to business venture partnerships, and determine if lending is a good fit for your project. Numbers and analysis are key characters, but your story will drive your success.
The Small Business Webinar Series: Employee Retention, Creating a Positive Company Culture
Click here to watch the recorded webinar | Click here for the presentation
Happy employees make for thriving businesses. In this webinar, learn how to create a positive corporate culture buy identifying larger business goals. Get tips on hiring smarter, keeping employees engaged, and handling employees' concerns.
The Small Business Webinar: Getting your Small Business Online
Click here to watch the recorded webinar | Click here for the presentation
This webinar discusses best practices as well as details related to setting a budget, understanding your customer and how that relates to where to locate online and how to craft a message that motivates action.
The Small Business Webinar Series: Understanding Credit Card Processing
Click here to watch the recorded webinar | Click here for the presentation
This webinar covers the fundamentals of understanding credit card processing and how this complex industry can be kept SIMPLE! Stephanie Cummings from Heartland Payment Systems will cover the basics of interchange, the roles the card associations, banks and processors play, and the importance of doing business with people you TRUST!